How did Leeds United not realise what would happen when they targeted a woman?

By going after the pundit Karen Carney the club’s official Twitter account opened the door to the sexist abuse that affects every woman in football

When the former England international and respected pundit Karen Carney dared to contextualise on the promotion of Leeds United it was bound to raise the eyebrows of the fans. But few would have expected the club’s official Twitter account to go after her and therefore inadvertently direct football’s online sexist underbelly directly at her.

Leeds tweeted a video of Carney which included her saying the club had been “promoted because of Covid” and pulled that sentence out into their tweet.

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